While it never wins or loses the election on its own, having a simple slogan that defines the campaign can mean a lot, particularly with undecided voters. So, in the best case scenario, it shouldn’t be totally stupid. Here, in no particular order, are the 20 dumbest American Presidential campaign slogans of all time.
“Believe in America?” This country may be going through a rough patch right now, but does anyone doubt it exists?
This slogan was right on, except it turns out he was talking about loose change, which is all we have to live on.
In 1884, Republicans nominated former Speaker of the House James G. Blaine for President against Democrat Grover Cleveland, who reportedly fathered an illegitimate child. Republicans started the mocking chant “Ma Ma Where’s My Pa,” because what better way to win an election than to sound like screaming children? When Cleveland won the White House, his supporters added the rejoinder “Gone to the White House, ha ha ha” which, in the 19th century, qualified as a pretty major burn.
So what is your opponent offering? Fake plans for fictional people? Real plans for fake people? Fake plans for real people?
Warren Harding was running against James Cox, who opposed Prohibition. While this is terrible slogan for a Presidential campaign, it’d be a pretty good one for a Sex And The City movie.
This slogan referred to the fact that after being discharged from the Navy in the 1950′s, Jimmy Carter took over his family peanut farm and ran it quite successfully. He won the Presidency, defeating Gerald Ford in 1976. Still, four years later, he would learn the power of a truly great political campaign slogan when Ronald Reagan uttered the words: “It’s morning again in America.”
Current politicians rarely mention opponents by name because they don’t want to give them free publicity. Here’s a tip: If you are running for President, you probably shouldn’t have a slogan featuring the other guy’s name, and the word “President.”
Do you get the sense this was produced by the candidate in about four seconds? “How about Ross For Boss?” Perfect, let’s DO THIS.
Some people say this is the best political campaign slogan ever, but we think it’s a little meh. Oh, you “like” the guy? Isn’t that weak tea for the guy who just kicked Hitler’s ass for you?
Wait, so if George H. W. Bush had been re-elected in 1992, does that mean America would have just stood at the dock, unable to cross into the year 2000? This is a slogan that means nothing. Of course Seinfeld was the most popular show on TV back then, so “nothing” was kind of in.
This is one of those “hindsight is 20-20″ deals, but HE GOT US INTO WORLD WAR ONE.
The grandfather of modern conservatism used this slogan in an unsuccessful Presidential run against Lyndon Johnson and was defeated in one of the largest landslides in history. Johnson supporters twisted the words of Goldwater’s slogan against him, altering it to read “In Your Guts, You Know He’s Nuts.”
This isn’t such a bad slogan, especially considering McCain’s admirable war record and the relative inexperience of his opponent, Barack Obama. But after McCain’s “Hail Mary pass” of selecting Alaska Governor Sarah Palin as his running mate, the slogan seemed to many voters to be at odds with McCain’s actions.
While we appreciate that it’s full, if your idea of success involves a family eating dinner out of a pail, we are not going to vote for you.
Were there really people out there who didn’t think America was America? What did they think it was? China? Mexico? They certainly didn’t think it was Canada, because 2004 was the year they cancelled the hockey season.
This was the slogan that FDR used against his opponent, Alf Landon, who was from Kansas. As EVERYONE KNOWS, the official state flower of Kansas is the sunflower, and election day is in November. Despite this terrible, “bad-poetry-as-political-attack” campaign slogan, Roosevelt still carried the election, possibly because nobody wanted a President named Alf.
Oh, maybe that’s why FDR’s terrible “Sunflowers die in November” slogan worked: his opponent’s pun was even worse. A “Landon-Slide?”Oh, brother. We bet he got a real “Alf-A-Lanche” of votes from that one.
This slogan sums up exactly what was wrong with Hillary Clinton’s campaign. Obama inspired a nation with his call for “change”; Hillary responded by using a long-winded copycat version of that message, which inspired a grand total of no one.
This was the slogan that Wendell Wilkie used to remind voters that previous Presidents either wouldn’t or couldn’t run for a third term as President, something that Roosevelt was doing. Unfortunately, it sounds more like a history class than a campaign slogan.
While moving forward is admirable, if we hear a guy yell “Forward,” it sounds like he’d prefer we not look back, at say, his record.
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